eLynxx Solutions

The Digital Age and Print Communications

By: Alex Davies On: October 07, 2022 Direct Mail, Print Production, Technology Comments Disabled

The Digital Age and Print Communications

The massive shift of companies becoming more and more reliant on digital technologies has left many wondering where print communications should go from here. The simple answer is that while digital communications including websites, apps, social media, and e-commerce continues to grow, companies must still rely on print communications to ensure their customers are still […]

How To Avoid Disaster….

By: Alex Davies On: April 21, 2021 General, News & Events, Print Production, Printers, Project Management, Software, Technology Comments Disabled

How To Avoid Disaster….

General,News & Events,Print Production,Printers,Project Management,Software,Technology

Imagine. You placed an order for marketing materials for an upcoming event. The printer is in the process of producing your order. Then suddenly their facility catches fire. Their operation stops cold turkey. And you are left starting the process of finding a replacement printer. Worse yet, your artwork, specifications and paper went up in […]

Print Vendors and Buyers: Are You Ready to Return to the Office?

By: Rich On: January 27, 2021 Business, Direct Mail, In the News, News & Events, Print Procurement, Print Production, Printers, Technology, Vendors Comments Disabled

Significant movement likely won’t happen until late spring or summer when 65% of people have been vaccinated or are immune, according to a recent Wall Street Journal article. Further, the newspaper predicts that the return-to-work will evolve and take different forms, including: Offices redesigned for a much lower density of employees. Hub-and-spoke configurations, in which employees […]

For Success in Print Procurement, Focus on Leverage Points

By: Rich On: December 18, 2020 Business, Print Management, Print Procurement, Print Production, Technology Comments Disabled

For Success in Print Procurement, Focus on Leverage Points

Business,Print Management,Print Procurement,Print Production,Technology

When 1930s bank robber Willie Sutton was asked why he robbed banks, he supposedly answered, “Because that’s where the money is.” (He later denied making the statement that became known as Sutton’s Law.) Nonetheless, that’s where you want to go in business, too, writes author and marketing expert Allan Dib: Focus your efforts where the […]

Print – The Unsung Touchpoint of Selling

By: Rich On: November 05, 2015 Cold Calling, Marketing Materials, Marketing Supply Chain, Print Procurement, Project Management, Technology, Uncategorized Comments Disabled

Print – The Unsung Touchpoint of Selling

Cold Calling,Marketing Materials,Marketing Supply Chain,Print Procurement,Project Management,Technology,Uncategorized

Selling is not a simple process. It takes a complex skill set that includes the ability to: Understand and connect with different personalities Identify problems and present solutions Use persuasion to form opinions and drive decisions Uncover and process detailed prospect and client information Manage and track actions and time with precision Sellers must be […]

6 Reasons Why Business Process Outsourcing is Dead

By: Bill Gindlesperger On: August 17, 2015 Marketing Supply Chain, Print Buyer, Print Procurement, Technology, Uncategorized, Vendors Comments Disabled

6 Reasons Why Business Process Outsourcing is Dead

Marketing Supply Chain,Print Buyer,Print Procurement,Technology,Uncategorized,Vendors

A decade and a half ago business pundits in the marketing procurement area hailed it as a savior. Business process outsourcing – or contracting the operations and responsibilities of marketing procurement to third-party service providers – promised cost savings that would increase a company’s flexibility. According to these pundits, business process outsourcing provides some advantages […]

eLynxx Solutions Named to Supply and Demand Chain Executive’s 100 Great Supply Chain Projects List for 2015

By: Rich On: July 01, 2015 Marketing Supply Chain, News & Events, Print Procurement, Project Management, Technology Comments Disabled

eLynxx Solutions Named to Supply and Demand Chain Executive’s 100 Great Supply Chain Projects List for 2015

Marketing Supply Chain,News & Events,Print Procurement,Project Management,Technology

eLynxx Solutions has been named to the 2015 SDCE 100, Supply and Demand Chain Executive’s annual listing of top supply chain solution and service provider projects. eLynxx Solutions was recognized for its on-going relationship with a leading manufacturer of alternative decking products, producing gains in ROI, efficiency and savings in the client’s marketing supply chain. […]

We Prefer Laser Focus Thank You Very Much

By: Rich On: May 21, 2015 Technology Comments Disabled

We Prefer Laser Focus Thank You Very Much

Technology

Our friends over at Capterra created a spoof commercial parodying software that tries to be everything to everyone. Everyone here at eLynxx Solutions had a good laugh at “…why be laser-focused on just one thing when you can be regular focused on 216?” because, sadly, we see so much of that in real life and […]