Direct Mail

The Digital Age and Print Communications

By: Alex Davies On: October 07, 2022 , , Comments Disabled
The Digital Age and Print Communications

The Digital Age and Print Communications

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The massive shift of companies becoming more and more reliant on digital technologies has left many wondering where print communications  should go from here. The simple answer is that while digital communications including websites, apps, social media, and e-commerce continues to grow, companies must still rely on print communications to ensure their customers are still […]
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Q and A: What’s the deal with direct mail?

By: Alex Davies On: June 15, 2022 , , Comments Disabled
Q and A: What’s the deal with direct mail?

Q and A: What’s the deal with direct mail?

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What is direct mail? Direct mail is a versatile and powerful tool when used as part of a marketing program.  It can deliver a message, develop a brand, generate short-term return, gather information, or sell a service or product.  From the recipient’s perspective direct mail is simple. You receive a single piece or package of […]
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How Are You Handling the Problems with Spend Visibility Data?

By: Alex Davies On: June 23, 2021 , , Comments Disabled
How Are You Handling the Problems with Spend Visibility Data?

How Are You Handling the Problems with Spend Visibility Data?

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Nearly every organization deals with the procurement, production or management of direct mail, marketing materials and other types of printing.  For some, this is a weekly chore.  For others this is a prime responsibility on a daily or continual basis. Depending on the size of the spend and the number of orders, printing handlers can […]
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Print Vendors and Buyers: Are You Ready to Return to the Office?

By: Rich On: January 27, 2021 , , , , , , , , Comments Disabled
Significant movement likely won’t happen until late spring or summer when 65% of people have been vaccinated or are immune, according to a recent Wall Street Journal article. Further, the newspaper predicts that the return-to-work will evolve and take different forms, including: Offices redesigned for a much lower density of employees. Hub-and-spoke configurations, in which employees […]
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Highly Regulated Health Insurance Sector Saves Average of 40% on Print Production

By: Nathan Rotz On: December 08, 2020 , , , , , , Comments Disabled
Print remains a heavily used channel of communication in the health insurance sector. This is because of the highly regulated, personal and official nature of healthcare information. At the same time, there is always pressure to control cost and maximize efficiency. So how does this business section save on print production? “Health insurance companies rely […]
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eLynxx Solutions Recognized with Two SDCE Magazine Pros to Know Awards

By: Rich On: February 24, 2016 , , , , , Comments Disabled
eLynxx Solutions Recognized with Two SDCE Magazine Pros to Know Awards

eLynxx Solutions Recognized with Two SDCE Magazine Pros to Know Awards

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eLynxx Solutions founder Bill Gindlesperger and CEO Mike Jackson have each been honored with Supply and Demand Chain Executive Magazine Pros to Know Awards for 2016. Individuals at eLynxx Solutions have been recognized numerous times since the inception of the award 16 years ago. 2016 marks the first time two eLynxx team members have received […]
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eLynxx Software Selected by Green Dot Corporation for Management of Print and Direct Mail

By: Rich On: February 08, 2016 , , , , , Comments Disabled
eLynxx Software Selected by Green Dot Corporation for Management of Print and Direct Mail

eLynxx Software Selected by Green Dot Corporation for Management of Print and Direct Mail

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PrintLynxx has been selected by Green Dot Corporation (NYSE: GDOT) for executing print and direct mail projects. A pro-consumer financial technology innovator, Green Dot is the inventor and largest provider of prepaid debit cards and cash reload processing services in the United States. Following what it calls a branchless bank model of distribution for its […]
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Direct Mail Marketers Get Gifts from USPS

By: Rich On: December 17, 2015 , , , , Comments Disabled
Direct Mail Marketers Get Gifts from USPS

Direct Mail Marketers Get Gifts from USPS

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The United States Postal Service just experienced what it projected as its busiest day of 2015. Of course in the weeks leading up to Christmas, the post office is on the minds of many as they await the delivery of gifts purchased online and from catalogs. This year, in addition to an ever-growing quantity of […]
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