Print Management

For Success in Print Procurement, Focus on Leverage Points

When 1930s bank robber Willie Sutton was asked why he robbed banks, he supposedly answered, “Because that’s where the money is.” (He later denied making the statement that became known as Sutton’s Law.) Nonetheless, that’s where you want to go in business, too, writes author and marketing expert Allan Dib: Focus your efforts where the […]
Read More

Beyond Efficiency: Print Managers should think Productivity

In an often-quoted Harvard Business Review article three years ago, Michael Mankins argued that U.S. companies have maxed out on improving efficiency over the past 30 years. Print managers should focus instead on increasing productivity to be truly successful. The difference between efficiency and productivity: To put it another way, efficiency means maintaining a holding pattern (not slipping). This […]
Read More