collateral

Print – The Unsung Touchpoint of Selling

By: Rich On: November 05, 2015 , , , , , , Comments Disabled
Print – The Unsung Touchpoint of Selling

Print – The Unsung Touchpoint of Selling

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Selling is not a simple process. It takes a complex skill set that includes the ability to: Understand and connect with different personalities Identify problems and present solutions Use persuasion to form opinions and drive decisions Uncover and process detailed prospect and client information Manage and track actions and time with precision Sellers must be […]
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How to Increase Marketing Coverage With the Same or Less Marketing Spend

By: Bill Gindlesperger On: August 25, 2015 , , , , , Comments Disabled
How to Increase Marketing Coverage With the Same or Less Marketing Spend

How to Increase Marketing Coverage With the Same or Less Marketing Spend

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It’s hard to imagine anyone who would not want to increase marketing coverage. Today, with tightening budgets, it’s even harder to imagine anyone who would not want to increase marketing coverage with the same or less marketing spend. The key is not found in the latest trends in creative, online marketing or social media. It […]
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Our ‘Thing’

By: Nathan Rotz On: July 14, 2015 Comments Disabled
Our ‘Thing’

Our ‘Thing’

So, Google’s new algorithm has come back with some interesting results. It turns out that if you post continuously about the same thing, it will negatively impact the SEO rating for the website. Basically, Google told us that all of our blog posts are about the same thing. It’s not that we’re surprised by this, […]
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eLynxx Solutions Named to Supply and Demand Chain Executive’s 100 Great Supply Chain Projects List for 2015

By: Rich On: July 01, 2015 , , , , Comments Disabled
eLynxx Solutions Named to Supply and Demand Chain Executive’s 100 Great Supply Chain Projects List for 2015

eLynxx Solutions Named to Supply and Demand Chain Executive’s 100 Great Supply Chain Projects List for 2015

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eLynxx Solutions has been named to the 2015 SDCE 100, Supply and Demand Chain Executive’s annual listing of top supply chain solution and service provider projects. eLynxx Solutions was recognized for its on-going relationship with a leading manufacturer of alternative decking products, producing gains in ROI, efficiency and savings in the client’s marketing supply chain. […]
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Three Reasons Why Marketing Needs Its Own Supply Chain

By: Rich On: May 01, 2015 , Comments Disabled
Three Reasons Why Marketing Needs Its Own Supply Chain

Three Reasons Why Marketing Needs Its Own Supply Chain

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If you ask marketing people how their organization sources marketing materials and services you’ll likely get one of two answers. One is “we order them from places that did other work for us.” The other is “we have our procurement department do it for us.” There are good points, and bad, for both of these […]
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Healthcare Insurance Sector Averages Savings of Over 32% in the Past Two Quarters Using eLynxx Software

By: Rich On: April 01, 2015 , Comments Disabled
Healthcare Insurance Sector Averages Savings of Over 32% in the Past Two Quarters Using eLynxx Software

Healthcare Insurance Sector Averages Savings of Over 32% in the Past Two Quarters Using eLynxx Software

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eLynxx Solutions, provider of software for sourcing and managing print has released data showing marketing and communication material savings of over 32% among its clients in the healthcare insurance sector over the past two quarters. This savings continues a trend for this sector. Staying connected with both customers and service providers is critical to organizations […]
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Not-for-Profit and Association Sector Saved over 25% in 2014 with eLynxx

By: Rich On: February 27, 2015 , , Comments Disabled
Not-for-Profit and Association Sector Saved over 25% in 2014 with eLynxx

Not-for-Profit and Association Sector Saved over 25% in 2014 with eLynxx

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eLynxx Solutions, a leading provider of software for the marketing supply chain has released data showing marketing material savings of over 25% among its clients in the not-for-profit and association sector during 2014. This savings continues a multi-year savings trend for this sector. Increasing efficiency and reducing costs is a key factor in the way […]
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Defining Roles – Print in 2015

By: Rich On: January 29, 2015 , , Comments Disabled
Defining Roles – Print in 2015

Defining Roles – Print in 2015

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We’re nearing the end of January. Much of the marketing communications community’s attention has changed focus to Sunday’s world championship of multimillion dollar television spots. That means I’m finally safe from being cliché and riding the new year bandwagon if I talk about the role of print in 2015, right? Okay, maybe I’m still being […]
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