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Don’t Let Supply Chain Problems Hinder Print Marketing

By: Rich On: February 12, 2021 General, Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Software Comments Disabled

As we begin to enter the economic recovery stage of the pandemic, managing your print marketing supply chain effectively will be critical for reengaging with customers and acquiring new ones. While some businesses and organizations found niches in marketing pandemic-related products or services in the past year, others necessarily scaled back on print marketing to […]

Best Quality, Price and Service – Get All Three: Built for the Job

By: Rich On: February 10, 2017 Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Printers, Project Management, Software, Uncategorized, Vendors Comments Disabled

Best Quality, Price and Service – Get All Three: Built for the Job

Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Printers,Project Management,Software,Uncategorized,Vendors

Unfortunately, none of what is required for an organization to manage pre- and post-pricing details and break the Iron Triangle is handled by the methods and tools commonly used in procurement. They simply are not built for managing and sourcing custom print projects. That is why PrintLynxx exists…to do what common procurement solutions can’t. Only […]

Best Quality, Service and Price – Get All Three: Post Pricing Details

By: Rich On: January 10, 2017 Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Printers, Project Management, Software, Vendors Comments Disabled

Best Quality, Service and Price – Get All Three: Post Pricing Details

Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Printers,Project Management,Software,Vendors

There isn’t much to be done once the buy is made for off-the-shelf goods. Custom printing, because of it’s made-to-specification nature, requires a lot more attention after the buy is made. This is especially true when achieving the best quality and service are part of the goal. General procurement doesn’t have to account for such […]

Best Quality, Service and Price – Get All Three: Pre-Pricing Details

By: Rich On: December 12, 2016 Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Printers, Project Management, Software, Uncategorized, Vendors Comments Disabled

Best Quality, Service and Price – Get All Three: Pre-Pricing Details

Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Printers,Project Management,Software,Uncategorized,Vendors

Procurement methods for common, off-the-shelf items are not built to handle all of the details print projects require before pricing is considered, let alone sought. Management and qualification of vendors, development of intensely detailed specifications and collaboration among key people who are often in very diverse roles are not as critical when sourcing pre-made items […]

eLynxx Solutions to Provide Print Buying Software to Johns Hopkins University

By: Rich On: October 14, 2016 Marketing Materials, Marketing Supply Chain, News & Events, Print Buyer, Print Procurement, Print Production, Project Management, Software, Vendors Comments Disabled

eLynxx Solutions to Provide Print Buying Software to Johns Hopkins University

Marketing Materials,Marketing Supply Chain,News & Events,Print Buyer,Print Procurement,Print Production,Project Management,Software,Vendors

eLynxx Solutions is pleased to include Johns Hopkins University among the clients using its flagship PrintLynxx. PrintLynxx is cloud software that is built for print buyers to streamline and simplify the specification, sourcing and management of custom printed communications. PrintLynxx is well suited for higher education where insight to autonomous print buying across many areas […]

eLynxx Software Selected by Green Dot Corporation for Management of Print and Direct Mail

By: Rich On: February 08, 2016 Direct Mail, Marketing Materials, News & Events, Print Procurement, Print Production, Software Comments Disabled

eLynxx Software Selected by Green Dot Corporation for Management of Print and Direct Mail

Direct Mail,Marketing Materials,News & Events,Print Procurement,Print Production,Software

PrintLynxx has been selected by Green Dot Corporation (NYSE: GDOT) for executing print and direct mail projects. A pro-consumer financial technology innovator, Green Dot is the inventor and largest provider of prepaid debit cards and cash reload processing services in the United States. Following what it calls a branchless bank model of distribution for its […]

Direct Mail Marketers Get Gifts from USPS

By: Rich On: December 17, 2015 Direct Mail, In the News, Marketing Materials, Print Buyer, Print Procurement Comments Disabled

Direct Mail Marketers Get Gifts from USPS

Direct Mail,In the News,Marketing Materials,Print Buyer,Print Procurement

The United States Postal Service just experienced what it projected as its busiest day of 2015. Of course in the weeks leading up to Christmas, the post office is on the minds of many as they await the delivery of gifts purchased online and from catalogs. This year, in addition to an ever-growing quantity of […]

Who is Going to Notice Inconsistencies in Your Branding?

By: Rich On: December 04, 2015 Marketing Materials Comments Disabled

Who is Going to Notice Inconsistencies in Your Branding?

Marketing Materials

The place eLynxx Solutions calls home, like many small cities, has been re-envisioned several times in its existence. Booming industry and the bustling downtown that supported it have given way to new things like technology, historical tourism and a renewed focus on local agriculture, craftsmanship and art. Today, besides being home to a wonderfully innovative […]

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