eLynxx Solutions

For Print Marketers, The No-Nonsense Path from the Pandemic is Expert Assistance

By: Rich On: March 19, 2021 General, Marketing Materials, Marketing Supply Chain, Print Procurement, Software Comments Disabled

Most people—and perhaps marketers most of all—want to be trendy and to sound important. In fact, marketers seem to perpetually be reaching for language that sets their product apart. This effort is perpetual because the effect is temporary—other marketers quickly adopt the new jargon, lest they be perceived as falling behind. A recent New York Times […]

Best Quality, Price and Service – Get All Three: Built for the Job

By: Rich On: February 10, 2017 Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Printers, Project Management, Software, Uncategorized, Vendors Comments Disabled

Best Quality, Price and Service – Get All Three: Built for the Job

Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Printers,Project Management,Software,Uncategorized,Vendors

Unfortunately, none of what is required for an organization to manage pre- and post-pricing details and break the Iron Triangle is handled by the methods and tools commonly used in procurement. They simply are not built for managing and sourcing custom print projects. That is why PrintLynxx exists…to do what common procurement solutions can’t. Only […]

eLynxx Solutions to Provide Print Buying Software to Johns Hopkins University

By: Rich On: October 14, 2016 Marketing Materials, Marketing Supply Chain, News & Events, Print Buyer, Print Procurement, Print Production, Project Management, Software, Vendors Comments Disabled

eLynxx Solutions to Provide Print Buying Software to Johns Hopkins University

Marketing Materials,Marketing Supply Chain,News & Events,Print Buyer,Print Procurement,Print Production,Project Management,Software,Vendors

eLynxx Solutions is pleased to include Johns Hopkins University among the clients using its flagship PrintLynxx. PrintLynxx is cloud software that is built for print buyers to streamline and simplify the specification, sourcing and management of custom printed communications. PrintLynxx is well suited for higher education where insight to autonomous print buying across many areas […]

Change We Can Embrace

By: Rich On: March 21, 2016 Marketing Supply Chain, Print Buyer, Print Procurement, Print Production Comments Disabled

Change We Can Embrace

Marketing Supply Chain,Print Buyer,Print Procurement,Print Production

Once we feel we have a process in place that accommodates the unique complexities of one of our marketing operations, the next step is to figure out how to make it work. It’s one thing to know what roles, steps, assets and decisions an operation requires. It’s another to make all of the connections, enable […]

Do We Fear Change…Or Something Else?

By: Rich On: March 17, 2016 Marketing Supply Chain, Print Buyer, Print Procurement, Print Production Comments Disabled

Do We Fear Change…Or Something Else?

Marketing Supply Chain,Print Buyer,Print Procurement,Print Production

Some may say the reason that we as marketers and marketing operations professionals are reluctant to change in the way we do what we do is fear of the unknown. That’s a cop-out. Marketers aren’t afraid of the unknown. We regularly charge forward, damned near blindly, into the unknown. If we fall flat on our […]

Change is Good, Except…

By: Rich On: March 16, 2016 Marketing Supply Chain, Print Buyer, Print Procurement, Print Production Comments Disabled

Change is Good, Except…

Marketing Supply Chain,Print Buyer,Print Procurement,Print Production

Some might say that marketing is all about change. After all, as marketers and marketing operations professionals, we’re always faced with change. A new product to bring to market? That’s change. New target audience for that product? That’s change too. New messaging and channels to communicate with that audience? Yep, that’s also change. Change is […]

Our ‘Thing’

By: Nathan Rotz On: July 14, 2015 General Comments Disabled

Our ‘Thing’

General

So, Google’s new algorithm has come back with some interesting results. It turns out that if you post continuously about the same thing, it will negatively impact the SEO rating for the website. Basically, Google told us that all of our blog posts are about the same thing. It’s not that we’re surprised by this, […]

eLynxx Solutions Named to Supply and Demand Chain Executive’s 100 Great Supply Chain Projects List for 2015

By: Rich On: July 01, 2015 Marketing Supply Chain, News & Events, Print Procurement, Project Management, Technology Comments Disabled

eLynxx Solutions Named to Supply and Demand Chain Executive’s 100 Great Supply Chain Projects List for 2015

Marketing Supply Chain,News & Events,Print Procurement,Project Management,Technology

eLynxx Solutions has been named to the 2015 SDCE 100, Supply and Demand Chain Executive’s annual listing of top supply chain solution and service provider projects. eLynxx Solutions was recognized for its on-going relationship with a leading manufacturer of alternative decking products, producing gains in ROI, efficiency and savings in the client’s marketing supply chain. […]

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