your process

Expert Sees eLynxx as a Good Choice for Print Procurement

There are few operational situations in business where lack of choice and one-size-fits-all approaches provide true benefit. In highly dynamic areas, like marketing operations, what works for one organization does not always work for another. Choice couldn’t be more important to matching an organization’s printed communication material sourcing and management needs to a solution. Dennis […]
Read More

Finance Sector Saves over 30% in 2014 with eLynxx Software

eLynxx Solutions, provider of cloud software for sourcing and managing printed direct mail, marketing and communication materials, announces savings of over 30% among its clients in the financial services sector. Increasing efficiency, reducing cost and getting the best return on investment are natural factors in the way organizations in the financial services sector do business. […]
Read More

Maintaining Control vs. Brokers and BPOs: What’s Right for You?

Printed materials in some form or another are integral to the branding and marketing of most organizations. When it comes to the organization, acquisition, production management, implementation and distribution of these materials; there is a decision to make. Organizations usually choose to either manage the entire process on their own, keeping control of the process […]
Read More

Happy 180th Birthday – and Thank You – to John Venn!

If you’ve been out to Google today you might have noticed an interesting, if not slightly obscure, interactive commemorative Google Doodle gracing the page. It is commemorating the 180th birthday of John Venn. Unless you are the kind of person who gets at least somewhat nerdy over philosophy, math or statistics; you might be asking […]
Read More

The Marketing Supply Chain Field Guide: Conclusion

If the concept of a supply chain dedicated to the production of marketing materials never crossed your mind before you began following along, don’t worry, you’re not alone. That is exactly why we began The Marketing Supply Chain Field Guide. Now, after twelve installments, it’s time to put the wraps on our exploration of one […]
Read More

The Marketing Supply Chain Field Guide: Part 12 – Vendors in the Chain-Continued

In last week’s installment of The Marketing Supply Chain Field Guide, we began exploring the variety of vendors we rely on to produce and assist in the execution of the projects in our marketing supply chains with a look at some of the types of printer and other primary producers you may encounter. Today we […]
Read More

The Marketing Supply Chain Field Guide: Part 6 – Finance Roles

Some combinations just go together well as polar opposites. They are distinctly different from, yet often attract, one another. North and south, fire and ice, good and evil are all classic examples. Marketing and finance is another. Marketing is driven by passion and human nature. Its output equals its success. Its results are born of […]
Read More

New eLynxx Solutions CEO to Focus on Solving Customer Needs with Software for the Marketing Supply Chain

eLynxx Solutions, a leading provider of project management software for the marketing supply chain has named COO Mike Jackson as its new CEO. Company founder Bill Gindlesperger will continue to provide guidance and support as chairman while Jackson directs customer-focused business development as the company enters its second generation. CHAMBERSBURG, Pa. (May 8, 2014) – […]
Read More