direct mail

Five Reasons Why Printed Marketing Materials are Still Important

By: Rich On: April 01, 2015 , Comments Disabled
Five Reasons Why Printed Marketing Materials are Still Important

Five Reasons Why Printed Marketing Materials are Still Important

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Despite the fact that we seem to live so much of our lives online, we are still physical beings living in a physical world. Regardless of how attached are to social media we still crave physical communication. For that reason alone, printed marketing materials are still important in today’s digitally saturated environment. Let’s take a […]
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Healthcare Insurance Sector Averages Savings of Over 32% in the Past Two Quarters Using eLynxx Software

By: Rich On: April 01, 2015 , Comments Disabled
Healthcare Insurance Sector Averages Savings of Over 32% in the Past Two Quarters Using eLynxx Software

Healthcare Insurance Sector Averages Savings of Over 32% in the Past Two Quarters Using eLynxx Software

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eLynxx Solutions, provider of software for sourcing and managing print has released data showing marketing and communication material savings of over 32% among its clients in the healthcare insurance sector over the past two quarters. This savings continues a trend for this sector. Staying connected with both customers and service providers is critical to organizations […]
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Not-for-Profit and Association Sector Saved over 25% in 2014 with eLynxx

By: Rich On: February 27, 2015 , , Comments Disabled
Not-for-Profit and Association Sector Saved over 25% in 2014 with eLynxx

Not-for-Profit and Association Sector Saved over 25% in 2014 with eLynxx

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eLynxx Solutions, a leading provider of software for the marketing supply chain has released data showing marketing material savings of over 25% among its clients in the not-for-profit and association sector during 2014. This savings continues a multi-year savings trend for this sector. Increasing efficiency and reducing costs is a key factor in the way […]
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eLynxx Solutions to Promote Outreach to Print Buyers Facing Printing Industry Turmoil

By: Rich On: February 26, 2015 , , , Comments Disabled
eLynxx Solutions to Promote Outreach to Print Buyers Facing Printing Industry Turmoil

eLynxx Solutions to Promote Outreach to Print Buyers Facing Printing Industry Turmoil

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After a decade of acquisitions and mergers, the printing industry appears to be in turmoil. eLynxx Solutions is pleased to promote open discussion of print buyers’ concerns through sponsorship of webinars and sharing 40 years of experience in the changing print marketplace. As one of the oldest, continually advancing technologies known to mankind, printing is […]
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eLynxx Version 8.2.1 Improves Efficiency and Savings in Direct Mail

By: Rich On: January 31, 2015 Comments Disabled
eLynxx Version 8.2.1 Improves Efficiency and Savings in Direct Mail

eLynxx Version 8.2.1 Improves Efficiency and Savings in Direct Mail

Getting the right message to the right audience at the right time is critical to direct mail marketing success. Any opportunity a direct mail marketer has to improve efficiency and reduce costs in the sourcing and management of a project is a welcome one. “No printed marketing material project is simple, but even in this […]
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Expert Sees eLynxx as a Good Choice for Print Procurement

By: Rich On: January 30, 2015 Comments Disabled
Expert Sees eLynxx as a Good Choice for Print Procurement

Expert Sees eLynxx as a Good Choice for Print Procurement

There are few operational situations in business where lack of choice and one-size-fits-all approaches provide true benefit. In highly dynamic areas, like marketing operations, what works for one organization does not always work for another. Choice couldn’t be more important to matching an organization’s printed communication material sourcing and management needs to a solution. Dennis […]
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Defining Roles – Print in 2015

By: Rich On: January 29, 2015 , , Comments Disabled
Defining Roles – Print in 2015

Defining Roles – Print in 2015

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We’re nearing the end of January. Much of the marketing communications community’s attention has changed focus to Sunday’s world championship of multimillion dollar television spots. That means I’m finally safe from being cliché and riding the new year bandwagon if I talk about the role of print in 2015, right? Okay, maybe I’m still being […]
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Finance Sector Saves over 30% in 2014 with eLynxx Software

By: Rich On: December 17, 2014 Comments Disabled
Finance Sector Saves over 30% in 2014 with eLynxx Software

Finance Sector Saves over 30% in 2014 with eLynxx Software

eLynxx Solutions, provider of cloud software for sourcing and managing printed direct mail, marketing and communication materials, announces savings of over 30% among its clients in the financial services sector. Increasing efficiency, reducing cost and getting the best return on investment are natural factors in the way organizations in the financial services sector do business. […]
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