eLynxx Solutions

Print Procurement Efficiency

By: Rich On: January 17, 2020 General, Marketing Supply Chain, Print Buyer, Print Procurement, Project Management, Software Comments Disabled

Print Procurement Efficiency

General,Marketing Supply Chain,Print Buyer,Print Procurement,Project Management,Software

Print buyers have competing demands for their time. They juggle multiple priorities and projects, some of which can be quite complex, requiring many decisions and levels of approval. Further, print buyers are responsible for meeting deadlines, budgets, and quality standards. Many try to get it all done by being more efficient. They have the right […]

Print Procurement in 2020

By: Rich On: January 10, 2020 Design, General, Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Project Management, Software, Uncategorized, Vendors Comments Disabled

Print Procurement in 2020

Design,General,Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Project Management,Software,Uncategorized,Vendors

What’s ahead for print suppliers and procurers in 2020? As usual, reading tea leaves is an inexact undertaking—but it’s useful at this time of year to take stock of the market forces potentially affecting your goals. Analysts foresee continued challenges as well as bright spots for the printing industry in 2020. As a print buyer, […]

Spec-writing assistance tailored to your needs

By: Rich On: January 03, 2020 Design, General, Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Project Management, Software, Uncategorized, Vendors Comments Disabled

Spec-writing assistance tailored to your needs

Design,General,Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Project Management,Software,Uncategorized,Vendors

Writing specifications is arguably the most important step in procuring direct mail, point of purchase, or marketing materials. Your specs are your instructions or road map for what you want the printer to produce — covering every detail. When you get the details right, the production process goes smoothly and you get what you want. […]

Targeted Print Buying Assistance Can Fill in the Blanks

By: Rich On: December 13, 2019 Design, General, Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Project Management, Software, Uncategorized, Vendors Comments Disabled

Targeted Print Buying Assistance Can Fill in the Blanks

Design,General,Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Project Management,Software,Uncategorized,Vendors

A number of organizations spend 5% and more of their revenues on direct mail, print marketing, and POPs. For these organizations, their marketing efforts and sales are dependent on printed materials. The amount of money spent can be in the millions, tens of millions, or even hundreds of millions. Yet the tools used in procuring […]

Print Buying Assistance: The Importance of Expertise and Experience

By: Rich On: December 04, 2019 Design, General, Marketing Materials, Marketing Supply Chain, Print Buyer, Print Procurement, Print Production, Project Management, Software, Uncategorized, Vendors Comments Disabled

Print Buying Assistance: The Importance of Expertise and Experience

Design,General,Marketing Materials,Marketing Supply Chain,Print Buyer,Print Procurement,Print Production,Project Management,Software,Uncategorized,Vendors

It’s often said that developing expertise requires making mistakes and learning from them. However, in the fast-paced world of print procurement, you don’t have much time or money to learn from experience. Yet you need a huge amount of expertise. Consider just a few of the aspects of print procurement requiring expertise. After you or […]

Print Management Software: Your Print-Buying Assistant

By: Rich On: November 01, 2019 General, Marketing Materials, Print Buyer, Print Procurement, Print Production, Project Management, Software Comments Disabled

Buying print can be challenging, especially if it’s not your only responsibility. You need knowledge — for instance, on how to write specs, choose the right printer and price and manage the process. At the same time, you want to save money and time without compromising on quality. Meanwhile you are inundated with detail and […]

Supply Chain Management from the Vendor’s Point of View

By: Rich On: July 17, 2014 Marketing Materials, Marketing Supply Chain, Project Management, Technology Comments Disabled

Supply Chain Management from the Vendor’s Point of View

Marketing Materials,Marketing Supply Chain,Project Management,Technology

The sales approach in the print industry tends to be kind of old-school. It’s often product centric versus service, capability and capacity centric. When a vendor sells based on product they may have to find alternatives to preferred materials or processes to get the job done at a given price point. When a vendor sells […]

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