marketing materials

Software Choices: Purpose-Built or General Use

Providing your organization with the right kind of resources is important to its long-term growth. When it comes to resources, especially technology and software, the number of options and approaches can – and should – lead to many questions. One of the most important questions is whether to invest aggressively in specialized initiatives with higher […]
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Finance Sector Saves over 30% in 2014 with eLynxx Software

eLynxx Solutions, provider of cloud software for sourcing and managing printed direct mail, marketing and communication materials, announces savings of over 30% among its clients in the financial services sector. Increasing efficiency, reducing cost and getting the best return on investment are natural factors in the way organizations in the financial services sector do business. […]
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Risky Business – The Use of Spreadsheets Beyond Intent

Spreadsheets are a great tool for accounting and financial tasks. But they have limitations that make them inappropriate and sometimes destructive for other business functions. Those who are experts in efficiency will tell you that when choosing a tool to complete a task, the better choice is always to use the tool that is most […]
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eLynxx Solutions Receives Supply and Demand Chain Executive Green Supply Chain Award for 2014

In the not too distant past sustainability was a practice focused on by a relatively small group of organizations. Today, in 2014, sustainability has become a core concern in the supply chain strategies of many organizations in mainstream commerce. For nearly two decades eLynxx Solutions has provided software for sourcing and managing direct mail, marketing […]
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Top 4 Reasons Why Spreadsheets are the Wrong Tool for Managing Projects

There was a time when only finance and accounting professionals used spreadsheets. That’s because they were designed for recording numbers and performing calculations. Walk into an office today and ask team members in any department, including those as far from finance as you can think of, if they use spreadsheets and it’s likely you’ll hear […]
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Shipping and Logistics Sector Saves Over 30% in First Half of 2014 with eLynxx

Increasing efficiency and reducing costs is a key factor in the way organizations in many sectors, including shipping and logistics, do business today. Faced with a highly competitive marketplace, the use of custom-printed marketing communication materials has become crucial to the brand building and customer loyalty efforts of shipping companies and courier services. Organizations must […]
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Accessing Print Communication Innovation

If you didn’t know any better, it would be easy to conclude that innovation in marketing and promotion is limited to the Internet. Technology is interesting, sexy and comes at us fast and furiously. True to form, the marketing world has continued to evolve along with – and at times drive – innovations in digital […]
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Higher Education Institutions Consistently Save More Than 35% Through eLynxx

The pressure being faced by many colleges and universities to get their messages out while staying within ever decreasing budgets is enormous. To survive many institutions have had to search for ways to increase efficiency without sacrifice of quality and on-time delivery, gain more marketing coverage for the same marketing spend, bring full transparency and […]
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