procurement

Don’t Let Supply Chain Problems Hinder Print Marketing

By: Rich On: February 12, 2021 , , , , , Comments Disabled
As we begin to enter the economic recovery stage of the pandemic, managing your print marketing supply chain effectively will be critical for reengaging with customers and acquiring new ones. While some businesses and organizations found niches in marketing pandemic-related products or services in the past year, others necessarily scaled back on print marketing to […]
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Beyond Email: Re-envisioning the Print-Buying Process

By: Rich On: May 01, 2020 Comments Disabled
Beyond Email: Re-envisioning the Print-Buying Process

Beyond Email: Re-envisioning the Print-Buying Process

There’s nothing like a crisis to highlight weaknesses. The current economic and health crisis is prompting a reassessment of nearly every business practice, including print-buying.  The printing industry historically has been responsive to changes in the technology of printing, but when it comes to handling orders, it’s stuck to traditional, low-tech manual processes. Many print […]
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Brand Consistency: Print Buyers are the backstop

By: Rich On: April 20, 2020 Comments Disabled
Brand Consistency: Print Buyers are the backstop

Brand Consistency: Print Buyers are the backstop

In the world of sales and marketing, it’s hard to overstate the importance of brand consistency. The brand is the company’s face and voice, and an enormous amount of effort and money goes into building a brand and maintaining its consistency. A consistent, well-managed brand may be worth up to 20% more than a competitor’s […]
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Best Quality, Price and Service – Get All Three: Built for the Job

By: Rich On: February 10, 2017 , , , , , , , , , Comments Disabled
Best Quality, Price and Service – Get All Three: Built for the Job

Best Quality, Price and Service – Get All Three: Built for the Job

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Unfortunately, none of what is required for an organization to manage pre- and post-pricing details and break the Iron Triangle is handled by the methods and tools commonly used in procurement. They simply are not built for managing and sourcing custom print projects. That is why PrintLynxx exists…to do what common procurement solutions can’t. Only […]
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Best Quality, Service and Price – Get All Three: Breaking the Iron Triangle

By: Rich On: January 26, 2017 , , , , , , , , , Comments Disabled
Best Quality, Service and Price – Get All Three: Breaking the Iron Triangle

Best Quality, Service and Price – Get All Three: Breaking the Iron Triangle

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In the previous segments we discussed the importance of managing the many pre- and post-pricing details of custom print projects. Because the ready-made, off-the-shelf goods they are built to buy don’t require the same level of detail; commonly-used procurement methods and tools don’t provide such functionality. That’s unfortunate, because those same functions also set the […]
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Best Quality, Service and Price – Get All Three: Post Pricing Details

By: Rich On: January 10, 2017 , , , , , , , , Comments Disabled
Best Quality, Service and Price – Get All Three: Post Pricing Details

Best Quality, Service and Price – Get All Three: Post Pricing Details

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There isn’t much to be done once the buy is made for off-the-shelf goods. Custom printing, because of it’s made-to-specification nature, requires a lot more attention after the buy is made. This is especially true when achieving the best quality and service are part of the goal. General procurement doesn’t have to account for such […]
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Best Quality, Service and Price – Get All Three: Pre-Pricing Details

By: Rich On: December 12, 2016 , , , , , , , , , Comments Disabled
Best Quality, Service and Price – Get All Three: Pre-Pricing Details

Best Quality, Service and Price – Get All Three: Pre-Pricing Details

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Procurement methods for common, off-the-shelf items are not built to handle all of the details print projects require before pricing is considered, let alone sought. Management and qualification of vendors, development of intensely detailed specifications and collaboration among key people who are often in very diverse roles are not as critical when sourcing pre-made items […]
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Best Quality, Service and Price – Get All Three: Introduction

By: Rich On: December 05, 2016 , , , , , , Comments Disabled
Best Quality, Service and Price – Get All Three: Introduction

Best Quality, Service and Price – Get All Three: Introduction

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No doubt you would love to receive the best quality, fastest delivery and lowest price for your print projects. Yet, conventional wisdom says only two of the three on any given job can be obtained. After all, increasing quality and speeding up delivery certainly does not drive the price down. So, how can you achieve […]
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