buyer

Buyer and Printer Communication: Wandering or Guided?

Consider for a moment these two approaches to the same conversation. Wandering Conversation: John: Hey Sean, let’s get together for drinks after work Sean: Great! John: How about the Pub Sean: Great! John: How about 7? Sean: Sounds great? John: Do you want to meet up or drive together? Sean: Let’s meet Guided Conversation: John: […]
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Print Procurement Efficiency

Print buyers have competing demands for their time. They juggle multiple priorities and projects, some of which can be quite complex, requiring many decisions and levels of approval. Further, print buyers are responsible for meeting deadlines, budgets, and quality standards. Many try to get it all done by being more efficient. They have the right […]
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No One Should Have to Fight a Dragon Alone

You put time and effort into building a good relationship with your print vendor. You trust each other. Your printer is capable of producing what you need — whether it’s direct mail, marketing materials, promo, signage or POP displays. And your printer delivers your items on time, at the quality level you expect and at […]
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